WeMaple was created to celebrate culture, creativity and discussion around social issues in Canada. In collaboration with Calgary Arts Development, we created a mini-documentary series to inspire Canadians of all ages. Within this series included bringing a number of thought leaders to a place where the conversation about polarized topics could be viewed from both sides. Most importantly, to offer a deeper insight into what it means to be a Canadian, and why we should celebrate our culture and artistic minds.
As part of the WeMaple mini-documentary series was “The Storytelling Project”. It consisted of collaborating with multiple artists, creative individuals, and local organizations in Calgary.
The Storytelling Project raises awareness about Calgarians who, by living creative lives, are making Calgary a better city, effecting positive change and enriching others’ lives.
With Alberta being a hub for oil and gas production, there has been years of polarization around climate change, the transition to renewables and the misdirected information on our country’s reliance on traditional power.
Throughout this project, we experienced varied opinions from thought leaders in the energy space. Our objective was to bring balance to the energy conversation and to offer a new layer of transparency into the challenges we face together as Canadians.
Our focus was “talking head” style interview videography with text over-laid to emphasis key phrases spoken by the interviewee. To date, we have created 197 short videos from these interviews.
TERMS AND CONDITIONS
Business on Camera is not liable for any copyright issues, locations, or individuals appearing on camera that arise from this partnership.
Schedule: The Producer will film and edit the video and produce first draft in 48 hours.
Drafts and Deliverables: Upon request, The Producer will provide drafts of all deliverables and the Partner may request one rounds of edits following initial draft(s). The Producer will implement any edits requested from the Partner and any additional time to be billed at $50/hour.
Producer and Partner will work collaboratively on throughout process.
Termination: Either party may terminate this agreement with 30 days notice to the other party. Any balance on Partner account will be due within 10 days of receipt.
Any additional costs approved prior for example music or special graphic design.
This Service Agreement shall at all times be interpreted pursuant to the laws of Canada.
With Discipline over the small things we will become rulers over any major things.
While in a state of Gratitude, there is no room for fear and scarcity.
You cannot effectively lead, motivate or influence a person you do not understand. Empathy is the skill of understanding and recognizing others’ feelings and perspectives and when you know how our clients, Brand Partners, and Associates feel, we thrive.
Integrity and Accountability go hand in hand. We aren’t always able to keep our word, things happen and things change. In order to stay in integrity with ourselves, our family, our clients, and associates our word carries weight and means something.
Clear Communication is more about the listener than it is the speaker. Listen without borders and park your assumptions. We remain open to learning and when we do speak, we are responsible for each and every word.
Focus = QUALITY and is incredibly important to give full attention to the listening, presenting, task at hand, or whatever it is because if you will be able to give it the full attention to minimize errors, more fully understand a person in conversation, perform at the highest quality.
Since 2006 Business on Camera has independently fundraised and produced $3M of film and television content. This means thirty documentary films and episodes of television for distribution in film festival, and on TV on Shaw TV and Telus Optik TV.
We have operated for nearly a decade in a variety of structures including up to fifteen full time employees and contractors. Over the past eighteen months BOC has moved into a social innovation ecosystem to get immersed in the world of nonprofits and social enterprise. We have diverse clients and partners who are contributing to creating meaningful change in communities – locally, regionally, nationally, and around the world.
2.0 Strategic Marketing & Communications Plan
2.1 Audience Segments
2.3 Content Creation
4.0 Video Production
5.0 Public Relations
6.0 Social Media Marketing
7.0 Financial Strength & Stability
(1) 1226330 Alberta Ltd. O/A Business on Camera (BOC) was incorporated in 2010 and has been in continuous operation and generation of communications & media solutions
(2) BOC has financial strength and reliability to meet assurance requirements and client deliverables.
(3) BOC demonstrates reliability in meeting obligations based on credit ratings, including names and addresses of other subcontractors, contractors, and suppliers with whom we have dealt
(4) BOC is compliant with laws, regulations, and lease including Federal and Provincial Government Audit Procedures.