WeMaple was created to celebrate culture, creativity and discussion around social issues in Canada. In collaboration with Calgary Arts Development, we created a mini-documentary series to inspire Canadians of all ages. Within this series included bringing a number of thought leaders to a place where the conversation about polarized topics could be viewed from both sides. Most importantly, to offer a deeper insight into what it means to be a Canadian, and why we should celebrate our culture and artistic minds.

The Storytelling Project

As part of the WeMaple mini-documentary series was “The Storytelling Project”. It consisted of collaborating with multiple artists, creative individuals, and local organizations in Calgary. 

The Storytelling Project raises awareness about Calgarians who, by living creative lives, are making Calgary a better city, effecting positive change and enriching others’ lives. 

WeMaple - The Energy Conversation

With Alberta being a hub for oil and gas production, there has been years of polarization around climate change, the transition to renewables and the misdirected information on our country’s reliance on traditional power. 

Throughout this project, we experienced varied opinions from thought leaders in the energy space. Our objective was to bring balance to the energy conversation and to offer a new layer of transparency into the challenges we face together as Canadians. 

Our focus was “talking head” style interview videography with text over-laid to emphasis key phrases spoken by the interviewee. To date, we have created 197 short videos from these interviews.

See the full collection here.

If you would like to get in touch with our business development team, visit our contact page to reach out today.


  1. Copyright: All materials delivered by Producer to the Partner will be owned by the Partner including to but not limited to: photos, videos, social media posts, written, audio content.

Business on Camera is not liable for any copyright issues, locations, or individuals appearing on camera that arise from this partnership.

  1. Schedule: The Producer will film and edit the video and produce first draft in 48 hours.

  2. Drafts and Deliverables: Upon request, The Producer will provide drafts of all deliverables and the Partner may request one rounds of edits following initial draft(s). The Producer will implement any edits requested from the Partner and any additional time to be billed at $50/hour.

  3. Producer and Partner will work collaboratively on throughout process.

  4. Termination: Either party may terminate this agreement with 30 days notice to the other party. Any balance on Partner account will be due within 10 days of receipt.

  5. Any additional costs approved prior for example music or special graphic design.

This Service Agreement shall at all times be interpreted pursuant to the laws of Canada.

Package 1

Services & Deliverables
$ 997 Monthly
  • Monthly Meetings
  • Social Media Strategy (Facebook, Instagram)
  • Social Media Management (Facebook, Instagram)
  • Social Media Marketing (Ad Sets, Facebook Pixel, Data Collection)
  • Customized report on optimal keywords for target audience

Package 2

Services & Deliverables
$ 1997 Monthly
  • [ Everything in Package 1 ] +
  • Design of monthly campaign including writing, photos from content creation
  • Bonus PR (Public Relations) featured in the news!
  • Bonus BOC iPhone Pro Video Monthly
  • Continuous monitoring of positions/rankings and score with analytics and traffic
  • Monitoring and adjusting campaign for optimal results
  • Meticulous targeting of key demographic audience

Package 3

Services & Deliverables
$ 2997 Monthly
  • [ Everything in Package 1 ] +
  • [ Everything in Package 2 ] +
  • Custom graphic design, video, photography
  • Plus specific original content creation for LinkedIn, Twitter, as required